Top 7 Best Investment Apps UK 2024
Dom Farnell
Co-Founder
Dom is a Co-Founder of TIC, a passionate investor and seasoned blog writer with a keen interest in financial markets and wealth management. "My goal is to empower individuals to make informed investment decisions through informative and engaging content."
Twitter ProfileAuthor Bio
How We Test
At The Investors Centre, we pride ourselves on our rigorous fact-checking process. To delve deeper into our meticulous testing procedures and discover how we ensure accuracy and reliability, visit our dedicated page on how we test.
Disclaimers
The information provided in this article is for educational purposes only and does not constitute financial advice. Cryptocurrency trading involves a high risk and may not be suitable for everyone.
Affiliate Disclaimer: This article contains affiliate links. If you make a purchase or sign up through these links, we may receive a commission at no additional cost to you. This helps support our content and keep this site running. We only recommend products and services that we have personally used and believe will add value to our readers.
Please bear in mind that the value of investments can decrease in addition to increasing, which means there is a possibility of receiving an amount lower than your initial investment. It is generally advisable to retain your investments for a minimum of five years in order to maximize the likelihood of achieving your desired returns. Capital at risk.
Quick Answer: The Best Investment App in the UK is...
The best investment app in the UK for 2024 is IG, ideal for both beginners and experienced investors. It provides a user-friendly platform, a wide range of investment options, low fees, and robust security features, making it the top choice for investors seeking efficient portfolio management.
- IG – Wide Market Range, Professional Grade, Rated Highest
- eToro – Social Trading, Easy to Use, Diverse Asset Selection
- Interactive Brokers – Global Access, Low-Cost Trading, Best for Experienced Investors
- Saxo – Advanced Tools, Technical Analysis, Best for Pros
- Trading 212 – Sign-Up Bonus, Commission-Free, New Investor Friendly
- Admiral Markets – Trading Focus, competitive fees, MT4 Available
- Interactive Investor – Best Customer Service, Reliable, Comprehensive
Featured Broker
eToro
- Copy Trading
- Competitive Fees
- Diverse Asset Range
- Regulated & Trusted
- 30 Million+ Users
Don’t invest unless you’re prepared to lose all the money you invest. This is a high-risk investment and you should not expect to be protected if something goes wrong. Take 2 mins to learn more.
What Does This Page Cover?
- How Do These Investment Apps Compare?
- Which Are the Top 7 Investment Apps in the UK?
- How Did We Conduct Our Research?
- What Are Investment Trading Apps?
- Which Assets Can You Trade on These Apps?
- How Do You Open an Account with a Trading App?
- What Fees Are Associated with Trading Apps?
- Which Other Trading Apps Should You Consider?
- Are Investment Trading Apps Worth Your Time and Money?
- References
- FAQs
How Do These Investment Apps Compare?
|  |  | 
| 
| 
| 
| |
IG | Etoro | Saxo | Trading 212 | Interactive Brokers | Admiral Markets | Interactive Investor | |
Regulator | FCA | FCA | FCA | FCA | FCA | FCA | FCA |
Mobile App Usability | 3.5/5 | 5/5 | 4.5/5 | 4.5/5 | 4.5/5 | 4.5/5 | 4/5 |
Variety of Assets | 18,000+ markets, stocks, ETFs, commodities, currencies, bonds, funds | Stocks, cryptocurrencies, CFDs | Forex Stocks (including fractional shares) ETFs Options Futures Bonds Commodities | 12,000+ global stocks & ETFs, commodities, forex | Forex, Stocks, ETFs, Options, Futures/FOPs, CFDs, Metals, Bonds, Mutual Funds | Stocks 3000+, ETF's, Forex, Commodities, Indices | 1,000+ ETFs, Stocks (UK & International), Bonds, Ethical Investments |
ISA Available | Yes | Yes (in conjunction with Moneyfarm) | Yes | Yes | Yes | No | Yes |
Min Deposit | £250 | $10 | £0 | £500 | £1 | £100 | £100 |
Trust Pilot Score | 4.1/5 | 4.3/5 | 4.6/5 | 4.6/5 | 3.3/5 | 3.8/5 | 4.7/5 |
Fee Score | 4/5 | 4/5 | 4/5 | 4/5 | 4.9/5 | 3.9/5 | 4.2/5 |
Overall Review Score | 4.5/5 | 4.7/5 | 4.6/5 | 4.5/5 | 4.5/5 | 4.2/5 | 4.4/5 |
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk. | |||||||
Which Are the Top 7 Investment Apps in the UK?
IG - Wide Market Range, Professional Grade, Rated Highest
Your capital is at risk.
Why we like it?
IG stands out in the UK market as one of the most established and respected online trading platforms, offering extensive market access with over 17,000 tradeable assets. Known for its robust trading technology, IG caters to both beginners and advanced traders with its comprehensive range of tools and resources. The platform is particularly favoured for its ability to handle large volumes and its high-speed execution, making it a top choice for serious traders looking for a dynamic trading environment.
Fees and charges
- Trading Fees: Competitive trading fees which vary by asset class; lower fees for more frequent traders.
- Platform Fees: No platform fee, but a quarterly charge if minimum trade volume is not met.
- Overnight Fees: Financing charges for positions held overnight, typical for CFD trading.
- Currency Conversion Fees: Charges apply when trading products in a currency different from the account’s base currency.
- Inactivity Fees: A fee is levied on accounts that remain inactive for an extended period.
Tradable assets
- Stocks & Shares: Direct market access to global stock exchanges with competitive commission rates.
- Forex: One of the leading forex trading platforms with over 80 currency pairs, offering low spreads and advanced charting tools.
- CFDs: Extensive range of CFD trading on stocks, indices, forex, commodities, and more.
- Indices: Trade on the world’s leading stock indices with flexible leverage options.
- Cryptocurrencies: Offers trading on major cryptocurrencies such as Bitcoin, Ethereum, and others.
- Options and Futures: A comprehensive derivatives market providing options and futures contracts across global markets.
Platform ease of use
IG’s trading platform is designed to be intuitive yet powerful, accommodating the needs of both novice traders and experienced professionals. It offers a customizable interface, real-time data streaming, advanced charting tools, and comprehensive risk management features. The platform’s reliability and speed are crucial for traders who need to respond quickly to market movements. Additionally, IG provides an excellent mobile trading experience, ensuring traders can manage and execute trades anywhere at any time.
Pros and Cons
- Extensive Market Access: One of the broadest ranges of tradeable assets available on any platform.
- Advanced Trading Tools: High-quality charting, analysis tools, and automated trading options.
- No Platform Fee: Attractive for active traders, enhancing cost-efficiency.
- Reputation and Reliability: Well-established with a strong track record of reliability and customer satisfaction.
- Quarterly Inactivity Fee: Can be costly for less active traders.
- Complex for Beginners: The wide array of tools and options might overwhelm new traders.
- Currency Conversion Fees: Additional costs for trading in non-base currencies.
- Overnight Financing Costs: Can add up for traders holding positions open overnight on a regular basis.
eToro – Social Trading, Easy to Use, Diverse Asset Selection
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.
Why we like it?
eToro sets itself apart with its unique social trading platform that empowers new investors by enabling them to copy the trades of more experienced ones. This not only demystifies investing for beginners but also enriches the learning process. Its commitment to no trading and platform fees makes it exceptionally appealing for both new and regular traders. Furthermore, the platform’s integration of a multi-asset offering allows UK users to diversify their investments easily across global markets.
Fees and charges
- Trading Fees: None, allowing users to trade without the burden of per-trade charges.
- Platform Fees: None, which is rare in the industry.
- Withdrawal Fees: $5 charge per withdrawal.
- Currency Conversion Fees: 0.5% for non-USD deposits and withdrawals. However, this can be avoided by using an eToro Money account for currency conversion.
- Inactivity Fees: $10 per month after 12 months of inactivity.
Tradable assets
eToro offers a broad array of assets that cater to various investment styles:
- Stocks & Shares: Users have access to over 4,500 stocks from global exchanges.
- Cryptocurrencies: Including major ones like Bitcoin and Ethereum among others.
- ETFs: More than 500 ETFs covering diverse sectors and geographies.
- Indices: Trade on the world’s leading indices such as NASDAQ, FTSE 100, and more.
- Commodities: Options include gold, oil, silver, and other popular commodities.
Platform ease of use
eToro is celebrated for its user-friendly interface, which is designed to be intuitive for traders at all levels. The platform’s mobile and web versions are streamlined to ensure that managing and executing trades can be done effortlessly. Features like one-click trading, real-time data streaming, and integrated risk management tools make the platform accessible and convenient for everyday use.
Pros and Cons
- Social Trading Features: Enables users to replicate the strategies of successful traders.
- No Trading or Platform Fees: Makes it cost-effective for active users.
- Comprehensive Asset Selection: Wide variety of stocks, ETFs, and other instruments.
- User-Friendly Interface: Suitable for beginners and experienced traders alike.
- Withdrawal Fee: Fixed $5 fee on all withdrawals.
- Inactivity Fee: Charges after a year of no account activity.
- Limited Advanced Tools: May not satisfy the needs of highly experienced traders.
- Currency Conversion Fee: Applicable unless using eToro’s own money service.
Interactive Brokers - Global Access, Low-Cost Trading, Best for Experienced Investors
The inclusion of Interactive Brokers’ (IBKR) name, logo or weblinks is present pursuant to an advertising
arrangement only. IBKR is not a contributor, reviewer, provider or sponsor of content published on this site, and
is not responsible for the accuracy of any products or services discussed.
Why we like it?
Interactive Brokers is highly regarded for its comprehensive trading services, offering access to a vast range of financial instruments, including stocks, forex, commodities, futures, options, and more across over 150 global markets. The platform is especially favored by experienced investors and professional traders due to its advanced trading tools, low-cost structure, and global market access. Interactive Brokers’ robust trading environment is further enhanced by its sophisticated risk management features, extensive research offerings, and transparent pricing, making it a top choice for serious investors and traders.
Fees and charges
- Trading Fees: Low trading fees, with competitive spreads and commission structures tailored to different asset classes.
- Platform Fees: No platform fees, making it an attractive option for active traders.
- Overnight Fees: Charges apply for holding positions overnight, particularly for leveraged products like forex.
- Currency Conversion Fees: Currency conversion costs apply when trading instruments in a currency different from your account’s base currency.
- Inactivity Fees: A monthly fee is charged if certain trading volume or account balance criteria are not met.
Tradable assets
- Stocks & Shares: Trade on major global exchanges with the ability to purchase actual stocks or CFDs.
- Forex: Access to over 100 currency pairs with tight spreads and deep liquidity.
- Commodities: Trade a wide range of commodities, including metals, energy, and agricultural products.
- Indices: Trade CFDs or ETFs on major world indices such as the S&P 500, FTSE 100, and others.
- Options & Futures: Extensive selection of options and futures contracts, providing advanced strategies for experienced traders
Platform ease of use
Interactive Brokers is designed for traders who seek a blend of powerful functionality and comprehensive tools. While the platform’s advanced features are best suited for experienced traders, its user interface remains highly customizable, catering to both intermediate and professional investors. The Trader Workstation (TWS) platform offers advanced charting, risk management tools, and a wide range of order types. The mobile app mirrors much of the desktop functionality, ensuring a seamless trading experience on the go.
Pros and Cons
- Global Market Access: Extensive selection of instruments across global markets, including over 150 exchanges.
- Low-Cost Trading: Highly competitive fees and spreads, with no hidden costs.
- Advanced Trading Tools: Comprehensive tools for analysis, risk management, and order execution.
- Customizable Interface: Platforms are highly customizable to meet the needs of individual traders.
- Platform Complexity: The advanced features can be overwhelming for beginners, requiring a learning curve.
- Inactivity Fees: Monthly fees apply if trading volume or balance requirements are not met.
- Limited MetaTrader Integration: No support for MetaTrader platforms, which may be a drawback for some traders.
- High Minimum for Interest Payments: Interest on cash balances is only paid on accounts with a net asset value of $100,000 or more.
Saxo – Advanced Tools, Technical Analysis, Best for Pros
Your capital is at risk.
Why we like it?
Saxo Bank is highly esteemed for its comprehensive trading tools and extensive market access, making it a favourite among serious traders and investors in the UK. The platform offers a sophisticated suite of trading instruments and analytics, designed to cater to the needs of professional traders demanding deep market analysis and a wide range of investment options. Saxo Bank stands out not only for its technological excellence but also for its reliable execution and competitive pricing, which empower traders to act swiftly and confidently in the financial markets.
Fees and charges
- Trading Fees: Competitive commissions on stocks, dependent on the market; forex, CFDs, and derivatives trading involve low spreads and commissions based on volume.
- Platform Fees: No monthly or annual platform fees, adding to its appeal for active traders.
- Currency Conversion Fees: Currency conversion costs apply for trades in a currency other than your account base currency, calculated as a percentage of the trade amount.
Tradable assets
- Stocks & Shares: Access to over 19,000 global stocks across 37 international exchanges.
- Forex: Offers over 180 currency pairs, making it one of the leaders in forex trading.
- CFDs: Extensive range of CFDs available, covering markets such as stocks, indices, and commodities.
- Options and Futures: Robust options for traders interested in derivatives, including a variety of futures markets.
- Bonds: Comprehensive access to both government and corporate bonds globally.
- Funds: A selection of mutual funds from leading global providers.
Platform ease of use
While Saxo Bank’s platform is feature-rich and designed for experienced traders, it maintains a level of intuitiveness that allows for straightforward navigation. The platform offers customizability and advanced charting capabilities, comprehensive research and insights, and seamless order execution. Both the desktop and mobile versions are engineered to provide a stable and powerful trading experience, with the mobile app mirroring the functionality of the desktop platform, ensuring traders can manage their portfolios and execute trades from anywhere.
Pros and Cons
- Extensive Financial Instruments: Provides one of the most comprehensive lists of tradeable assets.
- Advanced Trading Tools: High-end analytical tools suitable for detailed financial analysis and trading strategies.
- Highly Customizable Platform: Offers a personalized trading experience that can be tailored to individual trader preferences.
- Regulatory Assurance: Regulated by multiple financial authorities, including the UK’s FCA, which ensures a high standard of operation.
- Complex for Beginners: The wealth of features and detailed interface might be overwhelming for new traders.
- Higher Minimum Deposit: The platform requires a relatively high minimum deposit, which could be a barrier for novice traders or those with limited capital.
- Inactivity Fees: Penalizes inactive accounts, which might affect casual investors.
- Currency Conversion Fees: Additional costs for trading in non-base currencies can accumulate, affecting profitability.
Trading 212 – Sign-Up Bonus, Commission-Free, New Investor Friendly
Your capital is at risk.
Why we like it?
Trading 212 distinguishes itself in the UK market with its user-friendly interface and commitment to providing a commission-free trading environment. This makes it highly accessible to beginners and cost-effective for experienced traders alike. The platform is known for its straightforward design, making financial markets more approachable for everyone. Trading 212 also offers a practice mode with a demo account loaded with virtual money, which is perfect for newcomers looking to hone their trading skills without financial risk.
Fees and charges
- Trading Fees: No commission charged on stock and ETF trades, which is one of the platform’s major selling points.
- Platform Fees: No monthly or annual platform fees.
- Currency Conversion Fees: Low currency conversion fees, making it economical for trading accounts in currencies other than GBP.
- Withdrawal Fees: No fees on withdrawals, enhancing the appeal for regular profit takers.
Tradable assets
- Stocks & Shares: Access to thousands of UK and international stocks without commission.
- ETFs: A broad selection of ETFs covering global markets and industries.
- Forex: Extensive forex trading options with competitive spreads.
- Commodities: Trade commodities like gold, oil, and natural gas.
- Cryptocurrencies: Includes popular options such as Bitcoin, Ethereum, and more, allowing for speculative investment in digital currencies.
Platform ease of use
Trading 212 is renowned for its clean, intuitive interface that simplifies the trading process. The platform is designed to be user-friendly for beginners while still offering advanced features that more experienced traders will appreciate. These include detailed charting tools, risk management options, and a streamlined process for placing trades. Both the web and mobile applications are optimized to ensure a seamless trading experience, whether on a home computer or on the go.
Pros and Cons
- Zero Commission Trading: Makes it very attractive for all levels of investors, especially those trading frequently.
- Advanced Trading Features: Despite its simplicity, the platform offers sophisticated tools for detailed market analysis.
- No Withdrawal Fees: Allows traders to access their funds without extra charges.
- Extensive Asset Range: Provides a wide variety of markets including stocks, forex, and cryptocurrencies.
- Limited Research Tools: The platform does not provide as in-depth research and analytical tools as some of its competitors.
- Customer Support: Some users report delays in customer service response times during peak hours.
- Product Depth: While it offers a range of assets, niche markets and advanced derivatives may be limited.
- Currency Conversion Fees: While low, these fees still apply and can add up depending on the trading frequency and volume.
Use code TIC to get a free share worth up to £100
Admiral Markets - Trading Focus, competitive fees, MT4 Available
61% of retail investor accounts lose money when trading CFDs with this provider. You should consider whether you understand how CFDs work, and whether you can afford to take the high risk of losing your money.
Why we like it?
- Admiral Markets provides a wide range of financial instruments, allowing users to invest in stocks, ETFs, forex, and CFDs on multiple assets.
- Tight spreads make it attractive for both new and experienced traders.
- Access to wide spread trading platforms like MetaTrader 4 and MetaTrader.
- Comprehensive educational resources and market analytics help traders make decisions.
Fees and charges
- No commission fees for investing in certain stocks and ETFs.
- Attractive spreads starting from 0.5 pips on forex pairs on Trade.MT4/5 and zero spreads on Zero.MT4/5 accounts. Commissions : please, check out more details on https://admiralmarkets.com/start-trading/contract-specifications/stock.
- Overnight holding fees (swap rates) may apply on leveraged positions.
- Withdrawal and deposit fees vary depending on the method used, but many options are free of charge. Please, check out more details on https://admiralmarkets.com/start-trading/deposits-and-withdrawals.
- Inactivity fees apply if your account remains inactive for a certain period.
Tradable assets
- Stocks: Access to over 4500 global stocks from major exchanges.
- ETFs: Wide range of exchange-traded funds for diversified portfolios.
- Forex: Trade 40+ currency pairs with tight spreads.
- CFDs on ommodities: Includes gold, silver, crude oil, and more.
- CFDs on indices: Trade on major indices like S&P 500, NASDAQ, FTSE, and others.
Platform ease of use
- Admiral Markets offers user-friendly trading platforms (MetaTrader 4, MetaTrader 5), known for their intuitive interfaces available on desktop, web, and mobile, providing seamless trading across all devices.
- Customisable charts, automated trading features, and one-click trading for efficiency.
- Mobile apps provide real-time updates, ensuring users stay informed and can trade on the go.
Pros and Cons
- Wide range of tradable assets:Including stocks, ETFs, forex, CFDs on commodities, indices, bonds, ETFs
- Advanced trading platforms:MetaTrader 4 and MetaTrader 5 with customizable charts and automated trading features.
- Low trading fees: Competitive spreads and zero spreads on Zero MT5 account. Commissions on certain stocks and ETFs: please, check out more detail on https://admiralmarkets.com/start-trading/contract-specifications/stock
- Comprehensive educational resources: tutorials, webinars, and market analytics to support traders.
- Inactivity fee: Accounts incur fees if inactive for a certain period.
- Overnight fees: Swap rates apply to leveraged positions held overnight.
- No fixed spread option: Spreads can fluctuate, especially during periods of high market volatility.
Interactive Investor – Best Customer Service, Reliable, Comprehensive
Your capital is at risk.
Why we like it?
Interactive Investor stands out in the UK market for its comprehensive investment offerings and its flat-fee subscription model, which can be particularly cost-effective for active traders. The platform is celebrated for providing a wealth of investment options, including direct equities, funds, investment trusts, and ETFs. It’s also known for its strong emphasis on providing extensive investor education and research tools, making it a favourite among those who prefer to make informed investment decisions based on thorough analysis.
Fees and charges
- Trading Fees: A flat trading fee structure that reduces in cost with the more trades you make per month.
- Platform Fees: A monthly subscription fee that varies depending on the service level chosen (Investor, Funds Fan, Super Investor).
- Transfer Fees: No fees for transferring investments in or out of the platform.
- Inactivity Fees: No inactivity fees, making it a good option for long-term investors.
- Currency Conversion Fees: Charges for trading in currencies other than GBP, which is standard across the industry.
Tradable assets
- Stocks & Shares: Provides access to UK and international stocks across major exchanges.
- Funds: A wide range of mutual funds, including actively managed and passive funds.
- ETFs and Investment Trusts: Extensive offerings that help diversify investment portfolios.
- Bonds: Government and corporate bonds are available for more conservative investment strategies.
- Options and Futures: For more advanced traders looking for derivatives trading opportunities.
Platform ease of use
Interactive Investor’s platform is designed to cater to users of all experience levels, from beginners to professionals. The interface is user-friendly and offers customizable features that allow investors to manage their portfolios effectively. It also provides excellent tools for portfolio analysis, real-time monitoring, and performance assessment. The mobile app ensures that users can keep track of their investments and trade on the go, providing flexibility and convenience.
Pros and Cons
- Extensive Range of Investment Options: Caters to all types of investors, from stock traders to those interested in funds or bonds.
- Flat-Fee Subscription Model: Can be cost-effective for active traders who perform many transactions each month.
- No Inactivity Fees: Ideal for buy-and-hold investors who make fewer transactions.
- Strong Educational Resources: Provides comprehensive tools and insights to help investors make informed decisions.
- Account Types: Stocks and Shares ISA, Junior ISA, SIPP (Self-Invested Personal Pension), Trading Accounts
- Monthly Subscription Fee: While it can be cost-effective for some, it might be expensive for casual investors who trade less frequently.
- Limited Advanced Trading Tools: While great for most investors, may not suffice for high-frequency traders looking for very advanced tools.
- Currency Conversion Fees: Additional costs for trading in non-GBP currencies.
- Mobile App Functionality: Some users find the mobile app less intuitive compared to the desktop version.
How Did We Conduct Our Research?
To identify the best investment apps available to UK users, we adopted a comprehensive research methodology that blends data analysis with user and expert feedback. We analysed a broad array of applications, focusing primarily on their functionality, the diversity of investment options they provide, and their performance reliability. Each app was evaluated based on several key parameters:
- Functionality: We assessed the technical capabilities of the apps, their ease of use, and the quality of user interface.
- Investment Options: Our analysis included the range of available investment instruments, such as stocks, bonds, ETFs, and more exotic offerings like cryptocurrencies.
- User Ratings: We considered user reviews from platforms like Trustpilot and other niche financial review sites to gauge overall satisfaction and trustworthiness.
We complemented this quantitative data with qualitative insights from financial experts and existing users to ensure a balanced view of each app’s strengths and weaknesses.
What Assumptions Did We Make for Fee Calculations?
Our fee analysis was based on several assumptions to standardize the comparison across different platforms:
- Investment Type: We assumed a 50/50 split between stocks and funds unless an app focused exclusively on one type.
- Trading Frequency: We modelled costs based on twelve trades per year, evenly split across the investment types.
- Portfolio Value: Fees were calculated for three hypothetical portfolio values: £1,000, £10,000, and £50,000, to represent a range of investor scenarios.
- Platform Fees: Assumed fees were adjusted based on whether platforms offered discounts or perks for frequent trading.
What Are Investment Trading Apps?
Investment trading apps are digital platforms that allow individuals to manage their investments directly from smartphones or computers. These apps enable both seasoned investors and novices to engage with the stock market, purchase shares, and monitor their portfolios in real-time.
What Are the Statistics for the Top Investment Apps?
In today’s digital landscape, the popularity and reputation of online trading platforms can be assessed through various online metrics. These metrics provide valuable insights into user engagement and satisfaction, which are crucial for potential investors considering which platform to choose.
The following table consolidates data from several key online sources, including Google Trends, social media followings, website traffic as estimated by Similarweb, and average user ratings on Trustpilot.
This data helps paint a comprehensive picture of how each platform stands in the public eye, reflecting not only their market reach but also user perceptions and platform effectiveness.
| Platform | Google Trends (Relative Search Volume) | Social Media Followers (Combined) | Website Traffic (Estimated Monthly Visits) | Review Platforms (Average Rating) |
|---|---|---|---|---|
| eToro | High | 7.2 Million | Medium | 4.2 Stars |
| Saxo Bank | Medium | 1.5 Million | Low | 4.0 Stars |
| Trading 212 | High | 1.8 Million | Medium | 4.4 Stars |
| Interactive Brokers | High | 1.5 Million | High | 4.5 Stars |
| Admiral Markets | Low | 20,000 | Low | 4.2 |
| Hargreaves Lansdown | High (UK Focus) | 1.0 Million | High | 4.6 Stars |
| Interactive Investor | Medium (UK Focus) | 400,000 | Medium | 4.1 Stars |
| IG | Medium | 1.7 Million | High | 4.3 Stars |
Analyzing this table, we can discern which platforms are currently leading in terms of online visibility and user engagement.
Platforms like eToro and Trading 212 show high search interest and considerable social media followings, indicating strong brand presence and active community engagement.
Conversely, newer platforms like Lightyear, while still growing, show lower levels of current engagement as reflected by their social media following and web traffic. Ratings on Trustpilot further provide a snapshot of overall customer satisfaction, with Hargreaves Lansdown leading the pack in the UK-focused segment.
What Assets Can You Trade on These Apps?
Investment trading apps in the UK offer a wide variety of assets, catering to the diverse needs and strategies of investors. Commonly, some of these apps allow users to trade in:
- Stocks and Shares: Including both domestic and international markets, allowing for a global investment reach.
- Exchange-Traded Funds (ETFs): These are popular for diversified investment at a lower cost and risk than individual stocks.
- Bonds: Government and corporate bonds are available for those seeking more stable, income-generating investments.
- Investment Trusts: These closed-ended funds are managed by professionals aiming to generate specific financial returns.
- Commodities: Some apps provide options to invest in commodities like gold, oil, or agricultural products.
- Foreign Exchange (Forex): Trading in currency pairs is also featured, suitable for more experienced traders.
- Cryptocurrencies: With the growing interest in digital currencies, many apps now include options to buy and sell cryptocurrencies like Bitcoin and Ethereum.
The range of available assets can vary significantly between apps, so it’s important for users to choose platforms that align with their investment goals and comfort with risk.
| Platform | Google Trends (Relative Search Volume) | Social Media Followers (Combined) | Website Traffic (Estimated Monthly Visits) | Review Platforms (Average Rating) |
|---|---|---|---|---|
| eToro | High | 7.2 Million | Medium | 4.2 Stars |
| Saxo Bank | Medium | 1.5 Million | Low | 4.0 Stars |
| Trading 212 | High | 1.8 Million | Medium | 4.4 Stars |
| Interactive Brokers | High | 1.5 Million | High | 4.5 Stars |
| Admiral Markets | Low | 20,000 | Low | 4.2 |
| Hargreaves Lansdown | High (UK Focus) | 1.0 Million | High | 4.6 Stars |
| Interactive Investor | Medium (UK Focus) | 400,000 | Medium | 4.1 Stars |
| IG | Medium | 1.7 Million | High | 4.3 Stars |
How Do You Open an Account with a Trading App?
Opening an account with a trading app is typically a straightforward process designed to be as user-friendly as possible:
- Download the App: Start by downloading your chosen trading app from the App Store or Google Play.
- Registration: You will need to provide some basic information such as your name, email address, and a secure password. Some apps may also require a username.
- Verification: To comply with financial regulations, you’ll be asked to verify your identity. This usually involves submitting a form of ID (such as a passport or driver’s license) and a recent utility bill or bank statement as proof of address.
- Banking Details: Enter your banking or card details to fund your account. Some apps might also offer options to transfer assets from another brokerage.
- Setup Preferences: Depending on the app, you may be able to set up trading preferences and choose from different types of accounts, such as individual savings accounts (ISAs) or pension accounts.
- Start Trading: Once your account is funded and all compliance checks are complete, you can begin trading.
The entire process can often be completed within a few hours to a couple of days, depending on the verification process and the specific requirements of the trading platform.
What Fees Are Associated with Trading Apps?
The cost of using trading apps can vary widely depending on the platform, the types of transactions, and the volume of trading. Common fees associated with trading apps include:
- Trading Fees: These are charges applied each time you buy or sell an asset. They can be a flat fee per trade or a percentage of the transaction value.
- Platform Fees: Some apps charge a monthly or annual fee for using their platform, which may be waived or reduced based on the account balance or trading activity.
- Spread Costs: For forex and commodity trading, the cost might be embedded in the spread (the difference between the buying and selling prices).
- Withdrawal Fees: Fees may be applied when you withdraw funds from your account, especially if converting currency.
- Inactivity Fees: If an account is inactive for a certain period, some platforms might charge a fee.
- Foreign Exchange Fees: For trades involving foreign currency, conversion fees can apply, which vary by currency and market conditions.
Investors should carefully review the fee structure of any trading app before creating an account to ensure it aligns with their investment strategy and frequency of trading. Some apps also offer promotions or discounts, which can reduce costs for active or high-value traders.
Lightyear Mobile App Screen Grabs
Which Other Trading Apps Could You Consider?
When exploring investment opportunities through trading apps, it’s beneficial to consider a diverse range of platforms to find one that best suits your financial goals and trading style. Here are a few notable apps that cater to different types of investors:
- Robinhood: Known for its user-friendly interface and zero-commission trading, it’s particularly popular among beginners. However, it’s important to note that while it offers free trades, it earns money through payment for order flow.
- Freetrade: A UK-based app that offers simple and straightforward access to stock and ETF investments, with no commission on basic trades and a low-cost premium subscription model for additional features.
- Trading 212: Features a blend of commission-free trading and access to a wide array of stocks and ETFs. It is known for its intuitive design and powerful analytical tools, suitable for both beginners and experienced traders.
- Hargreaves Lansdown: One of the UK’s leading trading platforms, offering a vast range of investment options and detailed research resources, although their fees can be higher compared to newer platforms.
Exploring these apps can provide a well-rounded view of what’s available, helping you choose a platform that aligns with your investment approach, whether you’re seeking low-cost trades, advanced tools, or specific types of investments.
Are Investment Trading Apps Worth Your Time and Money?
Investment trading apps can be a valuable tool for both novice and experienced investors. The worth of these apps depends on several factors, including your investment goals, trading style, and the level of engagement you wish to have with your investments. Here are a few points to consider:
- Accessibility: Trading apps make the financial markets more accessible, allowing users to trade from anywhere at any time. This convenience can be particularly valuable for those who prefer hands-on management of their investments.
- Cost-Effectiveness: Many trading apps offer lower fees than traditional brokerages, with some offering commission-free trades. This can significantly reduce the cost barrier for new investors and increase the overall returns for active traders.
- Educational Resources: Most trading apps provide educational tools that can help users learn about investing, which is invaluable for beginners. These resources often include tutorials, webinars, and real-time support.
- Real-Time Data and Tools: The ability to access real-time market data and analytical tools allows investors to make informed decisions quickly, potentially leading to better investment outcomes.
- Risks: While trading apps offer many benefits, they also come with risks. The ease and speed of trading can encourage overtrading or emotional trading, especially for those new to investing. Moreover, not all platforms provide the same level of security or regulatory protection, which could be a concern for the safety of your investments.
In conclusion, whether investment trading apps are worth your time and money largely depends on how well you use them to your advantage. They are certainly worth considering if you seek convenience, lower fees, and rich resources for learning and trading. However, like all investment tools, they should be used thoughtfully and strategically to best meet your personal financial goals.
FAQs
Before diving into the stock market, it’s crucial to conduct thorough research and understand your risk tolerance, investment goals, and time horizon. Familiarize yourself with market fundamentals, company performance, and economic trends to make informed investment decisions. Additionally, consider diversification to spread risk across different sectors and asset classes.
An annual management fee, charged by investment platforms for managing your portfolio, can significantly impact your investment returns over time. These fees are typically a percentage of your total assets under management and vary among platforms. It’s essential to compare fees when choosing a platform and consider their impact on your long-term investment growth.
Opening an investment account provides access to a wide range of investment opportunities, including stocks, bonds, ETFs, and mutual funds. It allows you to build a diversified portfolio tailored to your financial goals and risk tolerance. To get started, research reputable investment platforms or brokerage firms, complete the account opening process, and fund your account to begin investing.
Yes, retail investor accounts are designed for individuals who are new to investing or prefer a hands-off approach. These accounts are typically offered by brokerage firms or investment platforms and provide access to pre-built portfolios, managed by professionals, based on your risk profile and investment goals. They offer an easy entry point into the investment world for beginners
To ensure the investment apps safe as well as your investments when using investment apps, it’s essential to choose reputable platforms regulated by financial authorities such as the Financial Conduct Authority (FCA) in the UK. Look for platforms that offer robust security measures, such as encryption and two-factor authentication, to protect your sensitive information and assets from unauthorized access. Additionally, conduct thorough research on the platform’s track record and user reviews to gauge its reliability and safety.
References
1 – Are Demo Accounts an Indicator of Investing Skills? – Investopedia
2 – Keeping Your Investment Safe – AJ Bell
3 – Tax Efficient Wrapper Products – GOV.UK
4 – Explaining Pound Cost Averaging to Your Clients – FT Advisor
5 – All About Asset Classes And Diversification – Motley Fool
6 – Understanding Compound Interest – Forbes
7 – 11 Passive Income Ideas for 2024 – Time Magazine
8 – Financial Conduct Authority – FCA
9 – Business of Apps
10 – Finder
Related Articles
Capital at Risk.
Gain Access to Our #1 Recommended Best Investment App Platform in the UK
Capital at Risk.